My TV has Sprung a Leak

Igarapava By John Altenbern, CJ&N President This time of year the Midwest presents special challenges.  Saturday morning, as a steady trickle of water came down my garage wall from melting ice dams on the roof, I resigned myself to watching a slow-motion domestic disaster unfold.  Water always finds a way in.   Just 24 hours before, I [...]

By |2019-02-25T19:39:03+00:00February 25th, 2019|Uncategorized|0 Comments

Smart TVs… Too Smart?

By David Tressel, CJ&N Senior Consultant This past holiday season, it was hard not to trip over all the flat screen TV boxes in the aisles of Best Buy, Target or Wal-Mart stores. It was also hard to avoid taking advantage of the great deals, and many of those deals continued into 2019.   While [...]

By |2019-01-29T20:58:06+00:00January 29th, 2019|Uncategorized|0 Comments

Facebook Strategy: POST TO PROMOTE

By Steve Schwaid, CJ&N VP of Digital Services As we head into the next rating period, this is a good time to talk about using Facebook to drive viewers and users to your revenue platforms. It’s a tactic called POP. Nope, this doesn’t stand for Proof of Performance, but instead in the digital word it’s [...]

By |2019-01-16T16:00:07+00:00January 16th, 2019|Uncategorized|0 Comments

On the Wish List of Every News Photographer & Reporter

By David Tressel, CJ&N Senior Consultant Wait - we have something to say before you wrap up your shopping for your favorite journalist. A few days ago, I received an alert that DJI Technology is releasing a new product that could be a gamechanger for YouTubers, particularly vloggers. Broadcasters and professional videographers know the name [...]

By |2018-12-12T16:00:34+00:00December 12th, 2018|Uncategorized|0 Comments

It’s Time to Get Pushy With Your Push Alerts

By Steve Schwaid, CJ&N VP of Digital Strategies We’re clearly in the midst of summer TV doldrums. On broadcast and cable on any given night, it’s an assortment of reruns, reality and a smattering of summer shows. Broadcast and cable viewership looks like it’s down or flat. But the streaming services?  They thrive during the [...]

By |2018-07-17T18:42:01+00:00July 17th, 2018|Uncategorized|0 Comments

Facebook Privacy and Your Viewers

As the dust settles on the latest Facebook privacy debacle, there is no question people are more and more concerned about what Facebook knows about them and is sharing with others. Many of us have shared, liked, tagged and commented on some of our most private thoughts, our political opinions and pictures of friends and [...]

Facebook Privacy and Your Viewers

By Steve Schwaid, CJ&N VP of Digital Strategies As the Facebook privacy story unfolds, viewers and users are searching for more information. Not how it happened, but what can they do right now to protect their privacy and information on Facebook. We can’t get the “stolen” data back. That’s already in the hands of marketers, [...]

By |2018-03-21T19:19:44+00:00March 21st, 2018|CJ&N, Digital Strategy, Steve Schwaid, Uncategorized|0 Comments

APP-titude Attitude: How TV Stations Can Boost their App’s Value

For mobile users, apps are their connection to the world.  With a click, they can see local restaurants, nearby movies, the weather, news and an assortment of other content created for the user. For years, stations have looked at their apps as a way to gain digital users and expand their news audience. But are [...]

By |2018-01-12T15:15:00+00:00January 11th, 2018|Uncategorized|0 Comments
Go to Top